Tag - effective banner ads

24
Sep

Banner Ads Are Still the Most Effective Web Marketing Format

Banner ads are still the best ad format among the different web marketing formats. According to the findings of AppNexus of the day-to-day execution of campaigns, Q 2015 Digital Advertising Index, banner ads are actually offering marketers the highest click-through rates. This research is based on over 80,000 campaigns transacted in that quarter. It is …