Tag - digital ad spending


U.S. Digital Ad Spending to Exceed Television Spending in 2016

U.S. Digital media ad spending is anticipated to exceed TV ad spending according to recent forecast from Magna Global. Magna Global’s director of global forecasting Vincent Letang further explains that the digital media ad revenue will surpass TV ad income in U.S. earlier than expected with $66 billion in revenue. Relative to this fact, it …


The Next Era of Online Ads: The Rise of Video Ads

After Facebook, Youtube, Instagram and other social media sites have launched their use of video ads, it is certainly clear that jumping into this trend can take your brand to a whole new level of online presence. As they say, if you want to make more money out of your advertisements, jump into video. However, …